Generative AI: What Is It, Tools, Models, Applications and Use Cases

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What is generative AI and what are its applications?

Costin explained that the team had looked at a token-based system, but the feedback from early testers was that this was too hard to explain to customers. The proliferation of generative AI has created a big fear of the loss of jobs due to automation. While this may be true in some form, it won’t necessarily be in the way most people believe. If you think back to the industrial revolution when many jobs were automated, the change forced many people to adapt and find new trades or learn new machinery — we’re at a similar crossroads, albeit a more minor one. How generative AI and copyrighted content will look in the future and the regulations behind it will remain to be seen. Still, different authors, including Sarah Silverman, have sued OpenAI and Meta for copyright infringement.

With its advanced features like contextual translation, alternative variants, rephrasing, and concise adaptations, it enables seamless communication with global audiences in different languages. What used to be a physical process (cameras, actors, studios…) has now transitioned into a fully digital realm, making video creation convenient and accessible to all. Machine learning is the foundational component of AI and refers to the Yakov Livshits application of computer algorithms to data for the purposes of teaching a computer to perform a specific task. Machine learning is the process that enables AI systems to make informed decisions or predictions based on the patterns they have learned. In April 2023, the European Union proposed new copyright rules for generative AI that would require companies to disclose any copyrighted material used to develop generative AI tools.

Using AI tools

Well, for an example, the italicized text above was written by GPT-3, a “large language model” (LLM) created by OpenAI, in response to the first sentence, which we wrote. GPT-3’s text reflects the strengths and weaknesses of most AI-generated content. First, it is sensitive to the prompts fed into it; we tried several alternative prompts before settling on that sentence.

examples of generative ai

This generative AI model provides an efficient way of representing the desired type of content and efficiently iterating on useful variations. The incredible depth and ease of ChatGPT have shown tremendous promise for the widespread adoption of generative AI. To be sure, it has also demonstrated some of the difficulties in rolling out this technology safely and responsibly. But these early implementation issues have inspired research into better tools for detecting AI-generated text, images and video. Industry and society will also build better tools for tracking the provenance of information to create more trustworthy AI.

What is Generative AI: Exploring Examples, Use Cases, and Models

The image above showcases an example of using chatGPT to calculate the return on ad spending through a prompt. This article will shed light on generative AI, its use cases, and practical examples to improve ROI for your projects. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited, a UK private company limited by guarantee (“DTTL”), its network of member firms, and their related entities. DTTL and each of its member firms are legally separate and independent entities. DTTL (also referred to as “Deloitte Global”) does not provide services to clients. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the “Deloitte” name in the United States and their respective affiliates.

examples of generative ai

AI is certainly becoming more capable and is displaying sometimes surprising emergent behaviors that humans did not program. Generative AI provides new and disruptive opportunities Yakov Livshits to increase revenue, reduce costs, improve productivity and better manage risk. In the near future, it will become a competitive advantage and differentiator.

“Photo AI can help content creators save time and money as they’ll no longer need to travel to different locations or hire expensive photographers to do photoshoots,” according to Levels. “After creating your AI model, you can take photos of yourself anywhere from your laptop or phone, 24 hours a day, seven days a week.” OpenAI has its own DALL-E 2, but many others range in quality, ease of use, and price. The content creator and ZDNET’s own David Gewirtz, who you may know from the YouTube channel, Advanced Geekery, detailed how he created images with MidJourney for an Etsy shop.

Yakov Livshits
Founder of the DevEducation project
A prolific businessman and investor, and the founder of several large companies in Israel, the USA and the UAE, Yakov’s corporation comprises over 2,000 employees all over the world. He graduated from the University of Oxford in the UK and Technion in Israel, before moving on to study complex systems science at NECSI in the USA. Yakov has a Masters in Software Development.

Because the amount of data used to train these algorithms is so incredibly massive—as noted, GPT-3 was trained on 45 terabytes of text data—the models can appear to be “creative” when producing outputs. What’s more, the models usually have random elements, which means they can produce a variety of outputs from one input request—making them seem even more lifelike. As you may have noticed above, outputs from generative AI models can be indistinguishable from human-generated content, or they can seem a little uncanny.

Using Generative AI to Synthesize Dynamic Dialogue – No Jitter

Using Generative AI to Synthesize Dynamic Dialogue.

Posted: Mon, 18 Sep 2023 11:01:50 GMT [source]

Tools like Narrato and Lately use AI to generate web copy and social media posts but also follow tone guidelines to ensure your posts follow a consistent voice that sounds true to your brand. They can use AI to generate new blog posts for you and publish them automatically after you give them a prompt and a scheduled date. That said, there aren’t as many widely-available AI video generators yet — at least not ones capable of putting out realistic results to pass as human-created. The AI-generated images from Photo AI (the three at the top) compared to three of the photos of myself I used to train the model. Generative AI can also decrease the authenticity of shared content if someone uses it instead of originally-created content. Because it trains on massive amounts of data that multiple creators and authors have already created, it can raise red flags for copyright infringement.

Why Google

The more images we put on the web, the better the model gets at understanding our prompts. They are trained on past human content and have a tendency to replicate any racist, sexist, or biased language to which they were exposed in training. Although the companies that created these systems are working on filtering out hate speech, they have not yet been fully successful. In a six-week pilot at Deloitte with 55 developers for 6 weeks, a majority of users rated the resulting code’s accuracy at 65% or better, with a majority of the code coming from Codex.

  • Further, synthetic customer data are ideal for training ML models to assist banks determine whether a customer is eligible for a credit or mortgage loan, and how much can be offered.
  • In this way, generative AI has the potential to revolutionize a wide range of industries and applications.
  • To achieve realistic outcomes, the discriminators serve as a trainer who accentuates, tones, and/or modulates the voice.
  • All he had to do was select an AI avatar, type in his script, and the talking head video was generated in minutes.
  • Image generation can be used in areas like digital art, computer graphics, medical imaging, or just for fun.
  • This can help businesses and marketers understand the intent behind specific search terms and optimize their content and strategies to better meet the needs and expectations of their target audience.

It is essential for decision makers and loan applicants to understand the explanations of AI-based decisions, including why the loan applications were denied. A conditional GAN is a useful tool to create applicant-friendly denial explanations as in the figure below. Generative AI offers teachers a practical and effective way to develop massive amounts of unique material quickly. Whether it’s quiz questions, reviews of concepts or explanations, this technology can generate brand-new content from existing information to help educators easily create diverse teaching materials for their classes. By combining the power of machine learning with medical imaging technologies, such as CT and MRI scans, generative AI algorithms can accelerate precision in medical imaging with improved results. Sentiment analysis, which is also called opinion mining, uses natural language processing and text mining to decipher the emotional context of written materials.

One industry that seems nearly synonymous with AI is advertising and marketing, especially when it comes to digital marketing. Many marketers feel AI can reduce the amount of time spent on manual tasks to make room for enhanced creativity. The agriculture industry can also benefit from the predictive maintenance capabilities enabled by AI algorithms. Algorithms can detect and alert leaders when machines or equipment may need part maintenance before breakdowns occur.

This means that a process that previously required a physical product can now be replaced by generative AI. It can generate hyper realistic images and mockups that are literally impossible to distinguish from actual photographs. Generative AI is an exciting new technology with potentially endless possibilities that will transform the way we live and work.

In this article, we will explore 50 practical applications of generative AI across different industries. Catch up on the latest tech innovations that are changing the world, including IoT, 5G, the latest about phones, security, smart cities, AI, robotics, and more. Generative AI has found a foothold in a number of industry sectors and is rapidly expanding throughout commercial and consumer markets. McKinsey Yakov Livshits estimates that, by 2030, activities that currently account for around 30% of U.S. work hours could be automated, prompted by the acceleration of generative AI. Google launched Bard in the U.S. in March 2023 in response to OpenAI’s ChatGPT and Microsoft’s Copilot AI tool. As with any technology, however, there are wide-ranging concerns and issues to be cautious of when it comes to its applications.